January 2018 E-Connect Daily

Daily Printing | January 05, 2018

What are the biggest goals for small business owners in 2018? According to Infusionsoft’s “2018 Small Business Marketing Trends Report,” 31 percent say that driving sales tops the list, with 25 percent citing they will prioritize retaining or re-engaging the customers they already have.

Quote

“We live in a networked world. And so what you can see with companies that are brand new, they’re built to engage new ideas and are a bit more agile that way. It’s easier to have the courageous conversations [with] those kind of organizations and get things done as we think you have to adapt and fail.”

– Jamie Gutfreund, Global Chief Marketing Officer at Wunderman

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