--- title: July 2021 E-Connect Daily description: In the name of “going green,” many companies are ditching the paper communication route, though some paper communication is indispensable. image: https://www.dailyprinting.com/hubfs/Imported_Blog_Media/PaperRoute.png --- - [FTP Login](https://ftp.dailyprinting.com/Login) - [POD Login](https://dailyprinting.myprintdesk.net/DSF/SmartStore.aspx?6xni2of2cF2Vpe2wmaAIsWwDpGD8qqiOL28btTD+LGcQ6+6bbUYDnvc9U/hT2obo) [![DPI Logo - Employee Owned](https://www.dailyprinting.com/hs-fs/hubfs/DPI%20Logo%20-%20Employee%20Owned.png?width=149&height=80&name=DPI%20Logo%20-%20Employee%20Owned.png) ![DPI Logo - Employee Owned](https://www.dailyprinting.com/hs-fs/hubfs/DPI%20Logo%20-%20Employee%20Owned.png?width=167&height=90&name=DPI%20Logo%20-%20Employee%20Owned.png)](https://www.dailyprinting.com) [![DPI Logo - Employee Owned](https://www.dailyprinting.com/hs-fs/hubfs/DPI%20Logo%20-%20Employee%20Owned.png?width=149&height=80&name=DPI%20Logo%20-%20Employee%20Owned.png)](https://www.dailyprinting.com) - [Capabilities](https://www.dailyprinting.com/daily-printing-news/july-20-e-connect-daily#javascript;) - [MailBoostXT](https://www.dailyprinting.com/mailboost-xt) - [Mailing Services](https://www.dailyprinting.com/mailing-services) - [Marketing Services](https://www.dailyprinting.com/marketing-services) - [Digital Printing](https://www.dailyprinting.com/digital-printing) - [Offset Printing](https://www.dailyprinting.com/offset-printing) - [Bindery & Post Press](https://www.dailyprinting.com/bindery-post-press) - [Warehouse & Fulfillment](https://www.dailyprinting.com/warehouse-fulfillment) - [Our Work](https://www.dailyprinting.com/our-work) - [About](https://www.dailyprinting.com/daily-printing-news/july-20-e-connect-daily#javascript;) - [Mission & History](https://www.dailyprinting.com/mission-history) - [Our Team](https://www.dailyprinting.com/our-team) - [Sustainability](https://www.dailyprinting.com/sustainability) - [News](https://www.dailyprinting.com/daily-printing-news) - [Contact](https://www.dailyprinting.com/contact-us) - [Careers](https://www.dailyprinting.com/careers) - [FTP Login](https://ftp.dailyprinting.com/Login) - [POD Login](https://dailyprinting.myprintdesk.net/DSF/SmartStore.aspx?6xni2of2cF2Vpe2wmaAIsWwDpGD8qqiOL28btTD+LGcQ6+6bbUYDnvc9U/hT2obo) - Capabilities - [MailBoostXT](https://www.dailyprinting.com/mailboost-xt) - [Mailing Services](https://www.dailyprinting.com/mailing-services) - [Marketing Services](https://www.dailyprinting.com/marketing-services) - [Digital Printing](https://www.dailyprinting.com/digital-printing) - [Offset Printing](https://www.dailyprinting.com/offset-printing) - [Bindery & Post Press](https://www.dailyprinting.com/bindery-post-press) - [Warehouse & Fulfillment](https://www.dailyprinting.com/warehouse-fulfillment) - [Our Work](https://www.dailyprinting.com/our-work) - About - [Mission & History](https://www.dailyprinting.com/mission-history) - [Our Team](https://www.dailyprinting.com/our-team) - [Sustainability](https://www.dailyprinting.com/sustainability) - [News](https://www.dailyprinting.com/daily-printing-news) - [Contact](https://www.dailyprinting.com/contact-us) - [Careers](https://www.dailyprinting.com/careers) - [FTP Login](https://ftp.dailyprinting.com/Login) - [POD Login](https://dailyprinting.myprintdesk.net/DSF/SmartStore.aspx?6xni2of2cF2Vpe2wmaAIsWwDpGD8qqiOL28btTD+LGcQ6+6bbUYDnvc9U/hT2obo) ![Header_V2](https://www.dailyprinting.com/hs-fs/hubfs/Header_V2.png?width=544&height=184&name=Header_V2.png) ![July 2021 E-Connect Daily](https://www.dailyprinting.com/hubfs/Imported_Blog_Media/PaperRoute.png) # July 2021 E-Connect Daily [Daily Printing](https://www.dailyprinting.com/daily-printing-news/author/daily-printing) | July 20, 2021 ## Paper Route *Survey shows consumers still want paper communication* In the name of “going green,” many companies are ditching the paper communication route. While consumers still want to be environmentally conscious, they are aware that electronic communication also has negative environmental impacts and companies going digital is often only a way for them to cut costs. A recent survey commissioned by Two Sides North America and conducted by international research firm Toluna found that consumers don’t want to be cornered into digital-only communication. Here is what they are saying:   [See More](https://www.dailyprinting.com/hubfs/EConnect-July2021-FINAL-Lores-scaled.jpg) ## Quote ### “Marketing agility has become a mandate and leaders need to orient their people, process and technology around the customer and drive innovation to do that effectively.” – Ann Lewnes, Chief Marketing Officer for Adobe, on how marketing agility became a mandate for the new customer experience ## From The Web ![Content](https://www.dailyprinting.com/hubfs/Imported_Blog_Media/Content.png) ### How To Make a Better Case for Content Marketing But here’s an interesting anecdotal tidbit for you. The overriding purpose behind establishing a content marketing strategy has changed as we round the bend of the third quarter of 2021. [Read Now](https://contentmarketinginstitute.com/articles/business-case-content-marketing/) ![Talent](https://www.dailyprinting.com/hubfs/Imported_Blog_Media/Talent.png) ### A Key Pandemic Lesson Learned: Invest in Your Talent Employee cost-reduction strategies were a common response to pandemic budget concerns, but data show it was targeted talent investment that paid off. [Read Now](https://www.gartner.com/smarterwithgartner/a-key-pandemic-lesson-learned-invest-in-your-talent)   [![dpi_logo 1](https://www.dailyprinting.com/hs-fs/hubfs/dpi_logo%201.png?width=169&height=70&name=dpi_logo%201.png "dpi_logo 1")](https://dailyprinting.com) 2333 Niagara Lane North Plymouth, MN 55447 [763.475.2333](tel:7634752333) [info@dailyprinting.com](mailto:info@dailyprinting.com) [Customer Survey](https://www.dailyprinting.com/customer-survey) [FAQs](https://dailyprinting.com/#faq) [Glossary](https://www.dailyprinting.com/glossary-terms) [Careers](https://www.dailyprinting.com/careers) Copyright 2026 Daily Printing | All Rights Reserved | [Privacy Policy](https://www.dailyprinting.com/privacy-policy) | [Terms of Use](https://www.dailyprinting.com/terms-conditions) | Minneapolis Web Design by BizzyWeb ```json { "@context": "http:\/\/schema.org\/", "datePublished": "2021-07-20T6:40:00 PM", "dateModified": "2023-04-21T2:51:45 PM", "headline": "July 2021 E-Connect Daily", "description": "In the name of “going green,” many companies are ditching the paper communication route, though some paper communication is indispensable. ", "mainEntityOfPage": { "@type": "WebPage", "@id": "https://www.dailyprinting.com/daily-printing-news/july-20-e-connect-daily" }, "author": { "@type": "Person", "name": "Daily Printing", "url": "https://www.dailyprinting.com/daily-printing-news/author/daily-printing" }, "publisher": { "@type": "Organization", "name": "", }, "image": { "@type": "ImageObject", "url": "https://22604362.fs1.hubspotusercontent-na1.net/hubfs/22604362/DPI%20Favicon.ico" }, "name": "July 2021 E-Connect Daily" } ``` ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Daily Printing", "url" : "https://www.dailyprinting.com/daily-printing-news/author/daily-printing" }, "dateModified" : "2023-04-21T14:51:45.704Z", "datePublished" : "2021-07-20T18:40:00.000Z", "headline" : "July 2021 E-Connect Daily", "image" : [ "https://www.dailyprinting.com/hubfs/Imported_Blog_Media/PaperRoute.png" ], "mainEntityOfPage" : { "@id" : "https://www.dailyprinting.com/daily-printing-news/july-20-e-connect-daily", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.dailyprinting.com/hubfs/dpi_logo%201.png" }, "name" : "Daily Printing, Inc" } } ```