November 2020 E-Connect Daily
How marketers connect with customers during COVID-19
Have you been there for your customers? Successful marketers embraced the pandemic as an opportunity to show their support and unwavering presence, most notably increasing their social media engagement. Many of the trends will continue even as the pandemic subsides. Take a look at how marketers increased their connections according to the “Global Marketing Trends 2021” report from Deloitte Insights:
5 evolving marketing strategies for the COVID-19 holiday season
The holiday season is always much anticipated by consumers and marketers alike. This year, with so much uncertainty due to the pandemic, many marketers are wondering how to evolve their strategies for a holiday season that will be like no other. The marketing strategy that was right just a couple of months ago isn’t anymore.